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High Noon in the Automotive Industry

Обложка книги High Noon in the Automotive Industry

High Noon in the Automotive Industry

The automotive markets of the industrialized world are saturated. There is no longer any growth for the ''growth-minded'' automotive industry. This situation is not fundamentally changed by countries like China, India, and Eastern Europe, their markets are too small and develop their own automotive production. As a consequence, automotive industry sees a cutthroat competition, leading to an explosion of new models and rebates. This book offers an impressive analysis and gives a sound forecast for the global automotive industry in the next ten years. Expecially, the book offers a thorough analysis of the 11 big automotive companies in the world and their outlook for the future. It answers important questions: Who will survive, who will drop out? What will be the consequences for suppliers? Which regions will loose, which will win? Don't miss this breath-taking insight into the struggle for survival of the automotive companies!
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