Business Strategy: A Guide to Effective Decision-Making

Powerful new forces are reshaping the business world and the role of the manager in making effective strategic decisions is increasingly complex and demanding. This book shows the busy manager how to create and sustain a dynamic, profitable business. It provides decision-making techniques to support effective decisions and evaluates the tools, tactics and techniques for making critical decisions. It outlines solutions to executive problems and to keeping up with the pace of change. Moreover, it contains insights into effective strategic decisions—what worked and why; what failed and why.