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Wearing Ideology: State, Schooling and Self-Presentation in Japan

Обложка книги Wearing Ideology: State, Schooling and Self-Presentation in Japan

Wearing Ideology: State, Schooling and Self-Presentation in Japan

A very detailed book about uniforms in Japan, with major focus on school uniforms, but the book also deals with post-school uniforms in the work place and even in the home. Lots of examples and a solid foundation set on past studies, books and surveys. The author also shows the anti-uniform culture, which sometimes ends up being just as uniform. Formal uniforms vs. the cult of playful kawaisa (cuteness).
Really interesting, seeming to follow the changes within the life of the Japanese, from school uniforms, to the college rest period (where you wear whatever you want), to the uniform (and job)they will be wearing the rest of their life.
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