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Hollywood 2D Digital Animation: The New Flash Production Revolution

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Hollywood 2D Digital Animation: The New Flash Production Revolution

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"This innovative book is the definitive source for producing broadcast Flash animation. "

Iwao Takamoto—Vice President, Hanna-Barbera, Creative Design

Animation as you know it is about to change. No longer satisfied to reign as the standard in animation for the Web, Macromedia Flash is powering its way into television and feature films. Flash represents the future, offering an efficient way to create amazing broadcast animation. Throw in its ability to drive down the costs of production to a mere fraction of the cost for traditional methods and you’ve got a winning combination. Hollywood 2D Digital Animation introduces you to the world of Flash animation, taking you through dozens of examples and production techniques to explain how you can effectively utilize Flash for your broadcast needs. It echoes with the voice and experience of professionals in the animation industry —from feature-film directors to Web pioneers. Get ready to examine the new world of animation!

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