The total number of web pages today has been estimated at over 3 billion, spanning millions of individual websites. Not surprisingly, there is tremendous pressure on web developers and designers to remain current with the latest technologies.The Web Site Cookbook from O'Reilly covers all the essential skills that you need to create engaging, visitor-friendly websites. It helps you with the practical issues surrounding their inception, design, and maintenance. With recipes that teach both routine and advanced setup tasks, the book includes clear and professional instruction on a host of topics, including:-registering domains-ensuring that hostnames work-managing the directory-maintaining and troubleshooting a website-site promotion-visitor tracking-implementing e-commerce systems-linking with sales sitesThis handy guide also tackles the various elements of page design. It explains how to control a reader's eye flow, how to choose a template system, how to set up a color scheme, and more.